In what is truly ‘a revolution’ in the making, businesses have responded to the call; and they are getting more and more involved in more pressing development issues like poverty, as opposed to the old CSR approach of supporting local pet projects that have limited geographical impact. This call for deeper involvement in social issues has seen business embrace the achievement of Millennium Development Goals (MDGs) as core to their CSR programs and in a sense foster bigger and bolder CSR programs that involve multiple partners including partnerships with other businesses, NGOs and governments. But perhaps the reason this is proving to catch-on so well, is because businesses are recognizing it as a win-win: many businesses have also realized that engaging the poor can be profitable with the right business models. As a result businesses have become more active at the bottom of the income ladder, providing charity and also making profit.
We present three articles that explore a range of issues on the subject including how traditional CSR is changing; trends in ‘Inclusive Business’ as businesses seek to engage more with the poor; and how business and development partners can work together to exploit potential synergies.Download publication (PDF, 5.7 MB)